New & exciting Infographic from across the globe | Marketing Mag

Infographic: Top 10 topics discussed by Australians on Facebook in 2016

Marketing Mag — Fri, 09 Dec 2016 00:00:00 +0000

Singers, senators, shark and sports were the topics that got the 15 million Australians who regularly use Facebook sharing in 2016, as well as the gaming sensation Pokemon Go.

Facebook has dug into its data and released a list of the 10 most talked about topics of 2016.

The social networking site’s 2016 Year in Review top 10 list was measured by how frequently a topic was mentioned in Facebook posts made between January and December 2016. To compile this list, Facebook says posts were analysed in an aggregated, anonymised way, and then ranked to create a snapshot of the year.

Most talked-about topics in Australia in 2016

US Elections
Malcolm Turnbull
Shark Attacks
David Bowie
Pokemon Go
Pauline Hanson
Western Bulldogs and AFL Grand Final
Brexit
Rodrigo Duterte
Olympics

And here’s that list in handy shareable graphic form. Click it to enlarge.

Graphic: Facebook

The world’s most valuable brands – infographic

Marketing Mag — Tue, 06 Oct 2015 00:00:00 +0000

This infographic by Alex Tyers uses research results from Milward Brown to look at the world’s most valuable brands. It appeared in the August-September edition of Marketing magazine, the ‘Value’ issue.

Click image to zoom.

Infographic: The Circular Economy

Marketing Mag — Thu, 23 Jul 2015 00:00:00 +0000

Here’s a disruptive idea: zero waste. The idea of ‘reduce, reuse, recycle’ on steroids in industrial systems has become known as ‘the circular economy’. Far from a green pipe dream, serious thinkers are predicting massive economic benefits.

The ‘Circular Economy’ is an industrial system that is restorative by design. It’s poised to stimulate economic activity in product development, remanufacturing and refurbishment, as products get designed for longevity, re-useable parts and/or material recovery. According to analysis conducted by McKinsey & Company and the Ellen Macarthur Foundation (‘Towards the Circular Economy’), circular industrial models could potentially see material cost savings worth up to US$630 billion per annum over the next decade within one area of the European manufacturing sector alone. The ‘Circular Economy’ draws on principals such as biomimicry, systems thinking and industrial ecology, all driving toward the ideal scenario in which waste ceases to exist.

Click image to enlarge.

Infographic created by Marketing based on charts, data and ideas from the Ellen Macarthur Foundation (ellenmacarthurfoundation.org) and the Royal Society for the Encouragement of Arts, Manufactures and Commerce (thersa.org).

Design as problem solving – infographic

Marketing Mag — Thu, 14 May 2015 00:00:00 +0000

This infographic by Stevie Rodger illustrates the five-stage design thinking process taught by Stanford’s d.School.

Click to enlarge.

Connected Living 2020: market potential of the internet of things – infographic

Peter Roper — Fri, 27 Mar 2015 00:00:00 +0000

Research by the Pew Internet Project finds that experts are united in the expectation that embedded and wearable technology will comprise the next revolution in digital technology. Across homes, workplaces and cities, a global, immersive, invisible, ambient networked computing environment built through the continued proliferation of smart sensors, cameras, software, databases, and massive data centres in a world-spanning information fabric known as the internet of things.

Strategic research consultancy Frost & Sullivan forecasts the market potential of this ‘connected living’ paradigm at USD$731 billion into the next decade.

This infographic was developed by Marketing and designed by Pete Duncan.

Click the image below to enlarge.

Infographic: An Internet of Things Illustrative Journey

Peter Roper — Fri, 20 Feb 2015 00:00:00 +0000

* Throughout February and March 2015 we’re obsessed with all things ‘Connect’. Look inside The Connect Issue here, and keep tuned to Marketingmag.com.au for more each day.

From the brand new February-March 2015 issue of Marketing (The Connect Issue), follow the journey from connected cows to talking toasters in this original infographic by Marketing, which explores just one hypothetical sequence as everyday objects are connected to the internet, a concept known as ‘The Internet of Things’.

Imagine billions of always-connected devices that can process information, communicate with each other and make decisions, across the fields of medicine, agribusiness, logistics, retail, hospitality, homes, offices, governments and cities.

The ‘what if’ scenario depicted in this infographic offers just a hint of the capabilities of a world containing trillions of sensors connected to the internet. This isn’t science fiction, it’s all technology that’s available now, much of it already connected to existing internet infrastructure, the rest just waiting to come online…

Click this preview image for the full version: