Original published: May 2011, Marketing magazine. It’s difficult for me to write the review on this event. Schmart Marketing, and its progenitor PMP Limited, did and do much promotion in this magazine. But, sorry, that ...
This years Pencils were shorter and sharper with an eraser at one end, writes Lyn Clarke.
Komodo Island is an island located in the Nusa Tenggara Islands, for me is one of the 7 new wonders of the world. Komodo Island is known as a habitat for native animals dragons. This ...
In preparation for this years iMedia Brand Summit Nick Bolton from Viocorp interviewed key players who will be at the event, about what has been and will be happening in the marketing industry. Check out ...
I was at home the other night and found myself particularly intrigued by one particular ad. The ad was for Jetstar, and as usual they were advertising their low airfares. But what struck me about ...
Marketingmag.com.au welcomes Jules Brooke to the site. Jules Brooke is the founder of PR agency Handle Communications and you can contact her on jules@handle.com.au or 0409 494 490. Jules will be doing a post series, ...
According to international research company Millward Brown, 97% of all brand communication today is focused on two of our five senses. The same study revealed 75% of our emotions are generated by what we smell. ...
